Thesis Advisory (IBA)

Thesis Advisory: January-June 2020

  1. Vathra AL Putri: The Domino Effect of Digital Imaging on Advertisement in Consumer Purchase Decision (Advisors: Prof. Hans-Christian Gröeger & Dr (cand) Widya Granita, MM)
  2. Malinda S Rahmadani: Macroeconomics and Loyalty: Which One is Affecting Bank Performance the Most? (Advisors: Dr. Samuel Prasetya & Norman Yachya, MM)
  3. Alyssa Khairafani: The Effectiveness of Event Marketing and Social Media Marketing in Building Brand Awareness for a New Private University to Attract Students (Advisors: Dr (cand) Irma M. Nawangwulan, MBA, CPM (Asia) & Mr. Norman Yachya, MM)
  4. Nabilah G. Diwantari: The Role of Planning and Control in Maintaining the Productivity in IPC TPK Tanjung Priok (Advisor: Dr. I Made Artika)
  5. Nabil Setioso: The Effectiveness Product Attributes Towards Customer Buying Intention (Advisors: Prof. Hans-Christian Gröeger & Dr (cand) Widya Granita, MM)
  6. Karissa A. Wiratisna: Every Size (Plus Size) Matters in Increasing the Interests of Consumer Buying Decisions in the Fashion Industry (Advisors: Prof. Hans-Christian Gröeger & Dr (cand) Widya Granita, MM)
  7. Salsabila H Halimah: The Influence of Marketing Mix (4Ps) and Social Media Marketing on Purchase Intention: A Case Study in Xiboba Bubble Tea in Menteng, Indonesia (Advisors: Mr. Norman Yachya, MM & Mr. Suhendin, MM)
  8. Deby Christiani: The Influence of Credit Risk Management and Macroeconomic on Financial Performance of Indonesian Publicly Listed Banks (Advisor: Mr. Ficky Alkarim, MSc)

Thesis Advisory: July-December 2019

Name Topic Advisor 1 Advisor 2 German Advisor Status 
Nadia Safira Consumer Behavior Dr (cand) Widya Granita, MM re-schedule
Edward Bunyamin Marketing Ficky Alkarim, MSc done
Sarah S. Desanty Consumer Attitude Dr (cand) Widya Granita, MM Suhendin, MM done
Salsabila H. Halimah Buying Decisions Norman Yachya, MM repeat
Deby C. Borosi Finance Dr. Satiri Ficky Alkarim, MSc repeat
Gabriel Evan S. Prawono Marketing Dr (cand) Irma M. Nawangwulan, MBA done

Thesis Advisory: January-June 2019

Name Topic Advisor 1 Advisor 2 German Advisor
Agnes Rahelita Management and Firm’s Value Dr. Satiri Afera Wijayanti, MSi
Alifya Aenisyah Collaborative Planning, Forecasting & Replenishment Dr. Samuel PD Anantadjaya Ficky Alkarim, MSc Prof. Stefan Landwehr
Claudya Wasti Supply Chain Management Dr. I Made Artika Prof. Stefan Landwehr
Edward Bunyamin Production & Marketing Ficky Alkarim, MSc
Gyda TA Budiyati Value Stream Mapping Dr. Samuel PD Anantadjaya Ficky Alkarim, MSc Prof. Stefan Landwehr
Jeremy H. Putra Value of Networking Dr. Samuel PD Anantadjaya R. Farah Nadia, MSc
Kevin PT Robot CSR Activities Dr. Satiri Cecep Surawijaya, MM
P. Wendy Carmelita Inventory Management Dr. Samuel PD Anantadjaya Ficky Alkarim, MSc Prof. Stefan Landwehr
Rafii Saztura Digital Marketing & Brand Awareness Dr (cand) Irma M Nawangwulan, MBA Norman Yachya, MM, MBA
Salsabila H Halimah Digital Marketing & Buying Decision Norman Yachya, MM, MBA Suhendin, MM
Sarah D. Saputri Lifestyle & Consumer Attitude Widya Granita, MM Suhendin, MM
Stephanie S. Malingkay Influential Factors on Firms’ Performance Dr. I Made Artika Dr (cand) Sekar W. Prasetyaningtyas, M.Pd
Thariq A. Kotoswantry Consumer Behavior Widya Granita, MM Debby Arisandi, MBA Prof. Stefan Landwehr

* each of the students are responsible to attend thesis advising sessions with each of the assigned advisors for a minimum of 10 advising sessions by completing the prescribed log sheets

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